Joni Marchese


"We love what we do and are forever grateful for the evolution of our company and Chase’s health.”
“I had been waking up every morning, looking in the mirror while I put my make-up on and thinking ‘Gosh, I’m getting older and my skin is starting to sag’ (I know, very critical thoughts)."

“My mission in life is not merely to survive, but to thrive; and to do so with some passion, some compassion, some humor, and some style.”

Those are the words of acclaimed American author Maya Angelou, and Joniann Marchese’s favorite quote. Few words could describe Joni better, as she is truly a motivated and fun-loving individual (a claim supported by her proclivity toward singing at the top of her lungs in the car). A music major in college, Joni is president of LightStim and a proud member of ISPA, where she especially enjoys meeting so many wonderful people.

“My husband and I are what you might call ‘serial entrepreneurs,’” says Joniann. “We met when I was 16 and he was 22 and started a business then. About 11 years ago, we were between businesses and I had a friend who was raving about this LED light. She introduced me to the owners at the time, and I purchased one myself.

“I had been waking up every morning, looking in the mirror while I put my make-up on and thinking ‘Gosh, I’m getting older and my skin is starting to sag’ (I know, very critical thoughts). A few weeks into using the LED light, I realized as I was looking in the mirror that my skin appeared plumper and more vibrant, and some of the wrinkles I had noticed were diminishing. Plus, I realized my thoughts about myself were positive instead of negative! What a great tool for women and men to turn the negativity we feel into something positive.

“Because of this experience, my husband and I purchased the rights to the very unique MultiWave technology and made our forays into the prestige retail industry and the professional esthetics industry. Since then, we have grown into the largest LED manufacturer in the country with 12 FDA clearances and three patents.”

Joniann’s proudest accomplishment in life is raising her two sons and maintaining a wonderful relationship with her husband. Admittedly, her favorite guilty pleasure is having wine and romantic dinner dates with him. Family plays a major role in the life of the California native, who is now in her eleventh year in spa.

“Two years ago, we launched the first FDA-cleared full-body LED Bed, which came about not as a commercial enterprise, but strictly to help our then 21-year-old son Chase, who had chronic high blood pressure that would not respond to any medical or holistic treatment. Chase built a prototype, laid on it three times a week for two months, and it brought his blood pressure down to normal. Five years later, we launched the LED Bed and it has opened the door for us into the health and wellness industries we are deeply passionate about. The LightStim LED Bed has even become my favorite spa treatment!

“We are a family business; both our kids and our oldest son’s wife work with us, and we have an amazingly dedicated extended LightStim family. We have a robust professional educational department and manufacture all of our devices in our headquarters. Most importantly, we love what we do and are forever grateful for the evolution of our company and Chase’s health.”


"We love what we do and are forever grateful for the evolution of our company and Chase’s health.”